· while kardashian is indisputably the face of the brand, her co-founders, emma grede and jens grede, are the architects and operational engine behind its success. · “this partnership is the culmination of that shared vision, delivering product that is meticulously designed to sculpt and perform for every body,” kardashian said in the release. It’s not hard to see why. · skims and nike joined forces to disrupt the industry and create top-notch, new activewear that works for athletes of all levels. · and though skims was valued at $4 billion in 2023, when we spoke in august, kardashian was practically pinching herself over her partnership with the world’s top sportswear brand. Plans to debut its highly anticipated line of athleticwear with entrepreneur and reality tv star kim kardashian ’ s skims label this week after production problems delayed its. · skims , the shapewear and clothing brand co-founded by kim kardashian , has taken the fashion world by storm since it landed on the scene in 2019. · nike is making a major play for the female activewear market – currently dominated by labels like vuori and alo yoga – by introducing a partnership with kim kardashian ’ s much-hyped.